"Jackson" Rises to #1 on Kindle in Canada. What is Happening Behind the Scenes to Make This Possible?

It was almost one year ago when I began working with FriesenPress by receiving an Editor’s Manuscript Evaluation. After several conversations with my representative for many reasons, I chose this publishing option, but specifically because of its worldwide distribution network.

We select our launch path based on choices and what we need as an author. Jackson had two rounds of formal content editing, custom interior layout with revision rounds, and premium book cover design, all with experts in their field. After three cycles back and forth, the cover became an outstanding portrayal of the main character, better than I envisioned it ever would. The bottom line has to be quality. As an author, you are driven to offer the best possible content and overall “package” to your readers.

I’ve been working with writers who have chosen different paths to publish. There are many options today. Each one has its pros and cons. Regardless of which way you go, marketing and promotion are going to fall on your lap. You have the option of hiring a publicist should you wish. I chose to take it on myself and shared our “Time to Publish” plan on my YouTube channel for 9 weeks before our launch party. Step by step, with the help of the remarkable people on the launch team and hours of dedication, we made it happen. Trust me, we had our surprises, especially when I discovered that Jackson could to not be made available for pre-release sales. One step back, two steps forward, as they say.

Every author wants their books to become bestsellers. It means countless people worldwide are reading your work, and you hope your writing is having an impact. If Jackson drives conversations about mental illness within families and between friends, my goal will come to fruition. We need each other now more than ever before.

Jackson did not become a best seller because of its content. I would love to believe it did but would be naïve in doing so. It resulted from strategic, step-by-step actions taken over months and many people's involvement along the way.

Thank you Colleen Gascoigne, Melissa Lyons, Jenn Sadai, Chelsea Stephens and Gianna Romano. This launch team certainly found ways to think outside of the box and develop a plan that could work in the midst of a pandemic. To my family and friends, I am blessed to have you in my life and never take that for granted. Finally, to each of you who are reading this, much appreciation for your support. To Yvonne Marrs, the character of Jackson could not have been possible without your insights and personal experiences. Your honesty, vulnerabilty and willingness to share what it is like to struggle with anxiety made this book possible.

Now comes the time that authors look forward to - the responses and reviews of readers. There are scenes in Jackson where you will agree or disagree with the decisions made or action taken. That’s the point. We each have our own experiences to draw upon. Let’s engage in that conversation without hesitation or fear of what others might think. Let’s listen, seek to understand, and knock down the stigma of this disease.

Aspiring Author? Unsure of Your Next Step? It’s Time to Publish!

Are you a writer and hoping to publish but you have no idea where to start? My writing sat on a shelf for almost two years. When I knew I wanted to publish and started to look at options, complicated is the adjective that comes to mind! As a new author in 2017, I was taken aback about how much I did not know. Write, edit and publish a book - shouldn’t it have been that easy? How naive I was!

Four publishing options? How do we decide which one to take? That momentous decision is only one step as we continue to write. I chose to follow the Indie route and hired a consulting company for my first book. It was one of the best decisions I made. Experts were made available to me at each phase of the process, from editing to cover design and publication. Their knowledge and experience guided me as I learned how to navigate this new world. Did I make mistakes? Most certainly, but isn’t that how we all learn?

For my current book, I’ve selected a form of hybrid publishing (there are many different options within this publishing path alone). Beta readers are giving me honest feedback for the final formal edit. The public cover reveal of “Jackson” is on the horizon. It’s a very exciting time for authors - our launch day is within reach! But getting there doesn’t happen overnight. It’ a process.

It’s time to start planning the pre-sale, launch and book signing events. but what does that look like in a pandemic? There are countless options, some quite unique. We’ve all had to find solutions to problems we never imagined possible a few months ago.

There are many tricks of the trade leading to publishing, distribution and promotion. What I offer to aspiring authors is second to none. Time To Publish is a four part series and most importantly, personal and interactive which is why I limit each session to no more than 5 people. It’s driven by your goals, not mine. Save money and time while gaining knowledge and tools. Time to Publish also includes the complete course presentation slides with links to resources, access to Lynn between sessions, a Certificate of Completion as well as a Freedom Writer’s Pledge badge for social media sites. Immediately following the last module, you will be invited to join our exclusive, private Facebook group, a community of writers. Contact me for a free consultation. The next series begins Wednesday, August 12th! You won’t regret it.